If your site shows up in the results, great! You’re all set. And if so, around how many pages they’ve indexed so far. This will show you whether or not Google has already crawled and indexed your site. Specifically, do a “site:” search on Google. And that the following strategies will work for you.įirst, check to see if your site is already indexed in Google. These steps will ensure that Google can properly crawl and index your site. Drive targeted traffic to your website from people interested in your product or serviceīefore we get into the specific steps you need to take to rank higher in Google, let’s get some basic SEO steps out of the way.Ensure that your brand is visible when your potential customers search on Google.In short, the main benefits of SEO include: But once you rank for a set of keywords, your rankings typically remain stable over time. To be clear: SEO is an ongoing process that takes work. If you add up how much it would cost Amazon to get the same traffic via Google Ads (known as “Traffic cost”), that comes to $1.8M/month.Īnd unlike paid traffic, these organic visitors come in whether or not Amazon is actively running ads. (Even though ads are at the top of the page.)Īnd when SEO is done right, the results can add up fast.įor example, Amazon gets over 386 million organic visitors per month from Google: Put another way: you can expect around 5x more traffic by ranking in the organic search results vs. Which means only 19% choose to click on an ad. In fact, 81% of all Google searchers click on the organic results. SEO is a great way to bring more traffic, leads, customers, and revenue to your business. It’s the organic results where SEO becomes important. The organic results are based 100% on quality. This is a completely separate system from the organic results.
You see, Google’s search results are split up into two sections: ads and organic results.Īds (as the name suggests) are results that people pay for via Google Ads. Specifically, SEO is all about ranking in the organic search results. SEO is the process of improving the performance and experience of your website so it can gain better visibility in search engines. So if you want to rank your website higher in Google search, this SEO beginner’s guide is for you. (Along with plenty of actionable tips, strategies, and tactics that you can implement right away.) This new guide will cover all of the SEO basics you need to know. This is a complete SEO guide for beginners.
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